First look: What the entrance to the Linq will look like

Caesars Entertainment

Caesars Entertainment is betting everyone will want to hang around at the LINQ after checking out the High Roller observation wheel.

Construction at Quad and Linq

New lettering is shown on the side of a hotel tower at The Quad, formerly Imperial Palace, on the Las Vegas Strip on Wednesday, Feb. 13, 2013. Launch slideshow »

Caruso Affiliated, which is developing and managing the Linq project for Caesars Entertainment, recently uploaded a 51-second video showing what the Linq’s entrance will look like. The video featured a multi-colored LED display decorated with the Linq’s logo and a running stream of advertisements below it. It has since been removed online.

While it’s tall, the marquee appears much smaller than the recently unveiled marquee at Aria. At 250 feet tall packed with 11 million pixels, Aria’s marquee is the largest on the Strip.

Linq is slated for the space between the Flamingo the Quad. The $550-million project will include a pedestrian shopping, dining and entertainment district anchored by a 550-foot observation wheel.