The Magician has become ambassador.
Antonio Esfandiari, a two-time World Poker Tour champion, has signed with Stations Casino-owned Ultimate Poker to promote its website as a brand ambassador, the company announced Tuesday.
Known as “The Magician,” Esfandiari has won more than $23 million, two World Poker Tour titles and three World Series of Poker bracelets.
Esfandiari is the first professional poker player to promote a U.S.-licensed online poker company, officials said.
“We’re thrilled to have Antonio Esfandiari represent our company,” Ultimate Poker Chairman Tom Breitling said in a statement. “Antonio is the ultimate champion and modern poker player. He brings the gaming lifestyle to the online arena with his work-hard, play-hard attitude.”
While licensed by the state, Ultimate Poker has yet to open its website in Nevada, still awaiting approval of its gaming technology.