Shawn Willis specializes in marketing with an emphasis in business growth and development. Beyond her client roster, Willis is active in her community and is a member of the UNLV 1957 Society Outreach Committee, the global initiative for Rebuilding Travel and Women of Global Change. She uses her experience to help organizations within the Valley maximize their potential.
Why this career? My career choices were to study law or marketing. When interviewing lawyers of all different practices, I asked two questions: “Are you happy?” and “Do you love what you do?” Not one said yes to both questions. I concluded that living as a lawyer was not for me, but even a lawyer needs marketing.
Proudest professional achievements? Starting my first business at age 15 and having a contract with a national corporation by age 17, building an international team and managing international accounts by age 25 and raising and contributing over $10 million to Las Vegas local and global nonprofit organizations.
Why is community important? It is my human responsibility. The “why” is simply because we live in the community. We must help build, maintain and strengthen the community.
Biggest inspiration? My father, mother, family, friends and business associates. I am inspired by all whom I am touched by, depending on the timing, topic, situation, etc. I continue to learn, grow, apply and share.
Best advice received? “Let the cake bake!” This means to not worry or stress. Do not panic or make any hasty (possibly bad) decisions when you know that you have everything right.
Advice to young women entering the workforce? Communicate honestly and focus on your strengths. We are often taught to focus on what we need to improve; this is deficient living.
Favorite thing about living in Southern Nevada? I moved to Southern Nevada for the sunshine, and everything else is a plus. One more thing that I must acknowledge is that Southern Nevada is a supportive and philanthropic-focused region that does work together.