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Press Release
Scoop NYC Partners With Hudson Jeans For a Phosphorescent Invasion
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New York, NY (January 30, 2012) – Scoop NYC will launch HUDSON’s new LouLou jean at locations across the country in February. As part of HUDSONS’s phosphorescent invasion, they will be hosting a series of exclusive events at Scoop NYC locations, including an invasion of the Meatpacking district in New York City hosted by Leigh Lezark from The Misshapes and featuring celebrity DJ Harley Viera Newton.
Scoop NYC’s event at The Forum Shops at Caesar’s Las Vegas on February 12th from 7:00pm to 9:00pm will feature DJ Rob Rob and cocktails from Bacardi.
The LouLou jean, inspired by the iconic “Le Smoking” tuxedo but with a neon twist, will be available exclusively at Scoop NYC in February, followed by a rollout to specialty and department stores worldwide. HUDSON Jeans, the iconic brand that combines British cool and LA ease, has created a new fit that embodies an effortless, chic, tailored, skinny silhouette with an all-important flash of color. Sporting a racing stripe stitched down the side, the LouLou will be unveiled in three colors: navy with phosphorescent orange, burgundy with phosphorescent pink, and olive with phosphorescent yellow, all of which glow under an ultraviolet light. The partnership is ideal as this stylish, colorful and fun jean is perfect for Scoop NYC’s discerning and fashionable customers.
Scoop NYC, the Ultimate Closet, offers the season’s best trends in each of its stores. Its denim assortment is unparalleled, and has been named by many publications as the best resource for women’s denim collections. The first store opened in 1996 in New York City, and has since expanded to three Manhattan locations as well as Greenwich, CT; East Hampton and Greenvale, Long Island; the Shore Club Hotel in Miami Beach; The Forum Shops at Caesars in Las Vegas; two Chicago locations as well as Dallas, Boston, and Atlantic City.
Scoop NYC’s event at The Forum Shops at Caesar’s Las Vegas on February 12th from 7:00pm to 9:00pm will feature DJ Rob Rob and cocktails from Bacardi.
The LouLou jean, inspired by the iconic “Le Smoking” tuxedo but with a neon twist, will be available exclusively at Scoop NYC in February, followed by a rollout to specialty and department stores worldwide. HUDSON Jeans, the iconic brand that combines British cool and LA ease, has created a new fit that embodies an effortless, chic, tailored, skinny silhouette with an all-important flash of color. Sporting a racing stripe stitched down the side, the LouLou will be unveiled in three colors: navy with phosphorescent orange, burgundy with phosphorescent pink, and olive with phosphorescent yellow, all of which glow under an ultraviolet light. The partnership is ideal as this stylish, colorful and fun jean is perfect for Scoop NYC’s discerning and fashionable customers.
Scoop NYC, the Ultimate Closet, offers the season’s best trends in each of its stores. Its denim assortment is unparalleled, and has been named by many publications as the best resource for women’s denim collections. The first store opened in 1996 in New York City, and has since expanded to three Manhattan locations as well as Greenwich, CT; East Hampton and Greenvale, Long Island; the Shore Club Hotel in Miami Beach; The Forum Shops at Caesars in Las Vegas; two Chicago locations as well as Dallas, Boston, and Atlantic City.