MEET: SUD FRANCE DESIGN:

Design company brings the south of France to Southern Nevada

Owners Sylvie and Pascal Becourt pose in a room at Sud France Design, 7650 South Dean Martin Dr Suite #106, Tuesday, Dec. 1, 2015.

SUD FRANCE DESIGN

Address: 7650 S. Dean Martin Road, Suite 106, Las Vegas

Phone: 702-333-0580

Email: [email protected]

Website: sudfrancedesign.com

Hours of operation: 10 a.m.-6 p.m. Monday through Friday and by appointment on Saturday and Sunday

Owned/operated by: Sylvie and Pascal Becourt

In business since: July

Describe your business.

We offer furniture and accessories with France style and French design from the south of France. We also promote French painters and sculptors. And we propose home staging, and customize a lot of products, such as dishes and textiles.

Who are your customers?

Everyone who needs to decorate their house or wants to buy an original gift that you can’t find anywhere else in Las Vegas.

What’s the most important part of your job?

To bring people to visit our store location because we are a destination.

What is the hardest part about doing business in Las Vegas?

To be known.

What brought you to Las Vegas?

We bought a house a few years ago and it was hard for us to find furniture to fit our taste. So the idea was born to bring French atmosphere to people who live in Las Vegas, to offer them an alternative for their home.

Do you manufacture goods or import them?

We design and import our furniture from France, India and China, but always with the French Art de Vivre style.

What are the biggest differences between doing business in Las Vegas and in France?

It’s amazing to see how American people love France and French style. That’s something you can’t see when you do business in France.

In the United States, you need to socialize a lot, to be connected with the person you need to meet for your business. That’s not something that you have to do in France. This is totally new for us, and we think it’s a good way to learn from people, their history, their experience, and most important, how they succeed in business.

What obstacles has your business overcome?

The most difficult for us was to find a lease and someone to trust in us and in our project. Carl Cross, our landlord, is an amazing person. He trusts in our project and he gave us the chance to do it in good conditions.

We needed this lease to apply for the visa and start this adventure. This was the first step.

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