Melisa Hooper is the vice president of booking at Allegiant stadium, and from her perspective, every event is like a puzzle. It takes a lot of coordination to piece together each project, and Hooper is a pro at problem-solving and fitting everything into the big picture.
One of Hooper’s favorite parts of the job is working at the intersection of so many passionate teams. From her own team at the stadium to the artists and their fans, people are the driving force of this industry. Bringing 60,000 of them together might sound like an impossible task, but for Hooper, orchestrating that kind of magic is a gift.
In addition to managing Allegiant’s busy booking calendar—the stadium was recognized as both Pollstar and Billboard’s top stadium in the world in 2022—Hooper is also actively engaged in community service. She supports Ronald McDonald House Charities and assists in developing and hosting community events at the stadium that focus on supporting underserved youth in Southern Nevada.
Hooper loves the ever-changing entertainment landscape of Las Vegas and looks forward to promoting its growth. She also cherishes Nevada’s natural landscape and can be found wakeboarding during lake season and snowboarding in the winter.